Another important thing which you want to look at when you outsource video editing is the creativity of the team or individual you are working with.
Here you want to look at how the first draft of the video comes together in terms of editing style and what are the video editing methods & techniques used. Even though this will be a draft version, you want it to me as closely as possible to how you picture the finished video to look like.
#2 Skill set
This one goes hand in hand with the creativity. The editor may have the right ideas but he will also need the right set of skills and technique in order to put into practice the ideas that he or you may have. Video editing software can get pretty complicated even for the most tech savvy people and learning how to use it takes a lot of time.
Also, staying connected and up to speed with the latest software and trends in the industry can be quite a challenge as this is a fast moving market.
Most of the times your video editing company or video editing freelancer will living in a different country or even on a different continent. That is why communication could be lacking sometimes. So, before you outsource video editing to anyone check what their availability is.
Ideally you want to be able to reach them by phone or Skype calls as well, not just by email and chat with customer support.
You always want the guys with a “can do attitude”. Having the right mindset and just a positive attitude will make a great difference. When somebody is enthusiast about a project you can’t really expect to see mediocre results from them.
A team which is passionate about each and every project will come back to you with a creative solution which matches your expectation, within the mentioned deadline. We believe this is extremely important especially for long term relations.
Don’t just browse around their website to look for past videos they did or projects they worked on. Ask specifically to see their work in a given niche. For example, over here are Rooster Pixel, we have been working with many clients who asked us to keep their videos private or even sign non-disclosure agreements.
So if you can’t find a specific type of video style on the website it doesn’t necessarily mean we can’t do it. Let’s have a short call and see if we can help make your video project a reality. We’d love to chat and show you in private more of our previous video edits if needed.
Lastly but not least you obviously want to check out the pricing. Most online video editing companies will charge you just a fraction that a marketing agency would, but double checking the price is definitely something you want to do.
For standard projects the fees are based on the duration of the footage that needs to be edited, but for more complex projects which are heavy on visual effects and animation the pricing structure might vary a bit.